Take the whole SEO function, or just the part you can’t staff.
Every engagement is scoped in writing before work starts — deliverables, turnaround and rate agreed upfront, so there’s nothing to renegotiate halfway through a client project.
White-Label SEO Retainer
Most partners start hereOngoing SEO delivery for a client site: technical monitoring and fixes, on-page and content work, Local SEO where relevant, and a monthly report formatted in your template and ready to forward. You own the client relationship; I own the delivery.
What’s included
- Continuous technical monitoring and fixes
- On-page and content execution against an agreed roadmap
- Monthly reporting in your branding, ready to send
- A standing block of capacity reserved for your agency
- One point of contact for the entire SEO function
SEO Audit & Roadmap
A full technical, on-page, and content audit turned into a prioritised 90-day roadmap. Works as a deliverable for an existing client and as a closing tool when you're pitching — showing a prospect you understand their site before they sign.
What’s included
- Technical crawl, indexation, and Core Web Vitals review
- Keyword gap and competitor content analysis
- Prioritised 90-day roadmap ranked by impact
- Delivered in your branded template
Technical SEO Sprint
A fixed-scope block of technical execution: indexation and crawl issues, Core Web Vitals, structured data, canonicalisation, and migrations handled without costing your client their rankings. Typically the first thing an agency outsources.
What’s included
- Indexation, crawl budget, and canonicalisation fixes
- Core Web Vitals and page speed work
- Schema markup implementation
- Migration planning and redirect mapping
Local SEO
Google Business Profile optimization, location and service-area pages, citation cleanup, and review strategy. If your roster is full of local service businesses, this is the highest-leverage work available on those accounts.
What’s included
- Google Business Profile optimization and monitoring
- Location and service-area landing pages
- Citation audit and cleanup across directories
- Review generation and response strategy
Content & On-Page
Briefs, production, and on-page optimization mapped to search intent and internal linking strategy — built to scale across several client sites without the quality drifting between them.
What’s included
- Keyword-mapped content briefs
- Article production, optimized on-page
- Internal linking and content refreshes
- Editorial calendar aligned to search demand
Overflow Hours
A block of hours you can draw against for whatever comes up — a rush audit, a migration weekend, a client escalation. No retainer commitment, and unused hours don't expire within the quarter.
What’s included
- Drawn against whenever you need it
- Same turnaround standards as retainer work
- No monthly commitment
- Unused hours roll within the quarter
Start with a free audit, not a contract.
Send one client site. You get a real audit you can forward, and you judge the partnership on the output rather than on a sales call.